Brands ™

STEPS FOR REGISTERING A COMPANY AS A TRADEMARK OWNER ON THE FASHIONS HOUSE MARKETPLACE PLATFORM

1. Requirements for Registration and Trading on the FASHIONS HOUSE Platform:

• On the FASHIONS HOUSE platform only European legal entities that are owners of one or more fashion trademarks can register. The verification of each legal entity is done through the verification of at least one of its trademarks. Each additional trademark requires separate verification of the trademark itself.
• European legal entities that are in the process of registering their own fashion trademarks.
• European legal entities are considered registered companies located in the following territories: European Economic Area (EEA) as well as Moldova · Ukraine · United Kingdom  

European Economic Area (EEA):

• European Union EU Member States (27 countries): Austria · Belgium · Bulgaria · Croatia · Cyprus · Czech Republic · Denmark · Estonia · Finland · France · Germany · Greece · Hungary · Ireland · Italy · Latvia · Lithuania · Luxembourg · Malta · Netherlands · Poland · Portugal · Romania · Slovakia · Slovenia · Spain · Sweden
• Non-EU Countries in the EEA (3 countries): Iceland · Liechtenstein · Norway · Switzerland

 2. Registration Restrictions on the FASHIONS HOUSE Platform:

• Legal entities that do not meet the requirements outlined in point 1.
• Legal entities whose trademarks have not met the verification requirements.
• Wholesalers and retailers, including those who sell the respective brand elsewhere but do not own the rights to it.
• Manufacturers of a trademark who do not own the rights to it.

    On the marketplace FASHIONS HOUSE the following types of products cannot be sold:

• Products without a trademark.
• Counterfeit products.
• Rebranded products of another trademark.
• Products of other trademarks that are verified on the platform and are not owned by the legal entity.
• Products of trademarks for which the legal entity has not received verification.
• Products that are not from the fashion industry, including those outside the nomenclature of a verified trademark.
• Products that are out of stock.
• Products with defects.
• Products whose presentation on the FASHIONS HOUSE platform does not comply with the established procedures for submitting information.

I. VERIFICATION OF A TRADEMARK OM THE FASHIONS HOUSE PLATFORM – a period of 1 to 5 business days

1. Company details

• Certificate of company registration: A copy of an official document verifying the registration of the legal entity is required. Depending on the country:

A copy of the company’s registration from the Commercial Register in the respective country.

Tax identification number. (TIN/VAT):

If the company is in the EU or conducts cross-border activities, it can be verified through VIES.

If the company is outside the EU, a local equivalent of the tax number is required.

2. Company Representative Information

3. Trademark data:

• Trademark Registration Certificate: A document is required to verify that the trademark is registered in the respective country or through international systems such as:

• • If the trademark is registered in the EU – eSearch plus of EUIPO (European Union Intellectual Property Office)
  • For international registrations – eSearch plus of  WIPO (Madrid System – The International Trademark System)
  • If the trademark is registered in a European country outside the EU, such as Iceland · Liechtenstein · Moldova · Norway · Switzerland · Ukraine · United Kingdom  

• • – with the respective national patent offices.

• If the trademark of a legal entity from the EU is registered only at the national level – with the respective national patent offices.
• Registration details :

1. • Registration number.
   • Issue date and expiration date.
   • Country or territories where the trademark is protected.

• A copy of the document 
• A copy of the trade mark: Name, graphic symbol – logo, slogan, shape, colour combination, and any visual element that would initiate the presence of the trademark on the FASHIONS HOUSE
• In the case of ownership of multiple trademarks! – The company will need to submit the verification details for each trademark, and may, at its discretion, register them separately in multiple stores or consolidate them into a single common store..
• For companies that are in the process of registering a trademark. – A copy of the original documentation regarding the trademark registration request must be provided. The company is required to submit the documents for the actual trademark registration within one month after the company’s authorization on the platform.
• In the case of any change in the ownership of the trademark. – The new owner is required to submit updated documents for the change of authorization on the platform within a two-week period.
• In the case of any registered change in the visual representation of the trademark. – Within a two-week period, copies of the documents for the registered changes must be submitted.

Translation of documents *: The documents are considered valid only if they are in English.

II. AUTHORIZATION FROM THE FASHIONS HOUSE PLATFORM– a period of 1 to 5 business days

1. Legitimacy of representatives and/or administrators.

• Identification documents: A copy of the passport or identity card of the person registering the profile.
•  Power of attorney: If the registration is carried out by an authorized person.

2. Policies and agreements

•  Acceptance of the general terms and conditions for authorization in the system and strict adherence to the procedures ensuring the functionality of the Original Brands methodology on the platform: Signing or digitally accepting the terms for managing the registration, providing the required information, and responsibilities regarding sales.
• Privacy policy (GDPR – The general data protection regulation): Companies accept the platform’s policy for processing personal data.
•  Consent policy regarding integration into the Stripe payment system: Signing or digitally accepting the terms for creating and integrating a Stripe – Connected Account to the Platform Account within the international Stripe Connect payment system.
• Consent policy regarding integration into the platform system concerning national and international deliveries of sold products: Signing or digitally accepting the terms for adhering to the procedures for the operation of the innovative Shipping Optimizer tool, including in the case of cancelled orders.
•  Consent policy regarding integration into the platform’s innovative Biometric Avatar ^BA technology: Signing or digitally accepting the terms for the accurate and correct submission of information on the offered products.
• If the verified company wishes to take advantage of the option to automate the import of an existing remote database into its store, signing or digitally accepting the terms for integration with it will be required.

3. Possible documents to prove bank accounts:

Bank Statement:

• A recent official statement issued from the bank showing

• • • the account holder’s name (It must match the legal entity or individual registered on the platform).
    • IBAN/account number.
    • The name of the bank
    • Issued date (it must be a current document, typically issued within the last 3 months).

Bank Letter (Official bank account confirmation letter):

• Issued on the official letterhead of the bank.
• Signed and stamped by an authorized representative of the bank.
• It must include the following information:

• • • Account holder’s name
    • IBAN/ account number
    • Bank branch information.

Bank Account Opening Document:

• A document issued by the bank when the account was opened and If the account is newly opened, the account opening document can serve as proof.

Minimum requirements for the document:

• The issue date must be recent (usually within the last 3 months).
• The documents are considered valid only if they are submitted in English.
• All information must be clearly legible and match the registration details on the platform.
• •  

4. Authorization Validation

• Each initial verification and authorization is completely free of charge.
• Each verification and authorization is valid for a period of 2 years, unless there are changes that the company is required to submit for update in the verification and authorization. The deadline for submitting changes is 2 weeks after their official occurrence.
• In cases where the verification and authorization are renewed due to the fault of the legal entity owner of the trademark, administrative fees are due:
  • If, in the case of a change of ownership of a trademark, the new owner fails to provide updated authorization documents to the platform within 2 weeks, the platform will terminate the authorization and their presence on it. For each renewal of authorization, the company will be required to pay an administrative fee of €1,500.00.
  • If a legal entity that was in the process of registering a trademark fails to provide the documents for the actual registration of the trademark within 1 month after its authorization on the platform, its authorization and presence will be terminated. For each renewal of authorization, the company will be required to pay an administrative fee of €1,500.00.
  • If the relevant documentation is not provided within 2 weeks after a change in the visual representation of the trademark, the platform will terminate the authorization and presence of the company and its trademark. For each renewal of the authorization, the company will be required to pay an administrative fee for renewal in the amount of €1,500.00.
  • An administrative fee of€1,500.00 will be applied for the restoration of authorization in any situation where the company has lost its verification and authorization due to failure to comply with the required procedures for presence on the platform.

➤ Also visit FAQs – Frequently Asked Questions About: Verification and authorization of trademarks on the FASHIONS HOUSE platform